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<p><b>New page</b></p><div>If you're an emerging company with the next great product, sometimes you require an angel on your side.<br />
A study by the University of New Hampshire's Center for Venture Analysis showed that "angel investors" - high-net-worth people willing to invest in entrepreneurial companies at an early stage - shelled out a lot more than $18 billion into early-stage organizations final year alone, compared to $304 million by venture capitalists.<br />
Obtaining an angel investor, even so, is not an straightforward task. Safer Smokes Inc. is a single company that understands the challenge of attracting the proper investors.<br />
This improvement-stage business is tapping the smoking cessation marketplace with a distinctive tobacco-free, nicotine-totally free smoke known as Bravo, which has the look of a standard cigarette and burns like tobacco, but is really produced from lettuce fibers.<br />
"Bravo lets you smoke your way out of the tobacco habit gradually," stated Puzant C. Torigian, chief executive officer of Safer Smokes.<br />
For organizations like Safer Smokes, it may be also soon to approach large venture capital firms, however time to move beyond networking with loved ones and friends. Angel investors to the rescue.<br />
"The challenge for raising capital in today's industry is in harnessing the courage and vision of the angel to see through to the genuine investment opportunity," said Torigian.<br />
So how do businesses like Safer Smokes attract their angel?<br />
* Have a clear-cut target market place for your item or service. For instance, Safer Smokes is targeting the smoking cessation marketplace, which has sales approaching $ten billion per year, up from $6 billion just three years ago.<br />
Most angel investors prefer companies that are most likely to show positive money flow inside their first 18 months, so getting these kinds of statistics about your industry can be an incentive.<br />
* Match the organization program objectives to the angel's danger tolerance. Investors want to know the product or service will be distinctive and properly-cultivated. Safer Smokes has a patented resolution that company officials say will "have an effect on the landscape of the health care sector." [http://www.ideaangels.com/ idea angels com]</div>CrespoEichelberger388